Gord Bates has been preparing beer bread for several years as a home cook. With feedback from friends
and family, Gord perfected the bread's quality, taste, and presentation.
In 2025, Gord’s granddaughter Richelle invited him and his daughter Karen to participate in the
WYRDSTOCK challenge, and they accepted. After visiting several of the breweries involved, Karen said
to Gord, “Why don’t you make beer bread using Wyrd beer?”
After successful trial recipes and positive feedback, it was clear this craft beer bread needed to be
shared. Gord, Karen and Richelle presented a three generation small business idea to the local
micro-breweries for possible alignment and collaborative business relationship. The response was
overwhelming and Crumbs n Barley was born.
